Companies are introducing new services to broadcast content on
different platforms such as mobiles and website portals to facilitate instant
transfer of large content. Access to various platforms and devices has
increased over demand for TV and radio broadcasting services. For instance,
mobile OTT (over-the-top) service Go90 introduced by Verizon, and BingeOn by
Comcast Watchable and T Mobile are new services, aimed mainly at the young
audience, which enable users to watch content on mobile applications, web
portals and digital boxes.
THE BUSINESS RESEARCH COMPANY EXPECTS THE TV AND RADIO
BROADCASTING MARKET TO GROW TO $530 BILLION BY 2021
North America was the largest region in the TV & radio
broadcasting market in 2017, accounting for over one-third of the market share.
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According to The Business Research Company’s Consultant, Nitin Gianchandani, with the increasing affordability for high
definition (HD) screens, HD channels are no longer products only for affluent
markets. Consumers across the globe are now demanding better picture quality to
enjoy an enhanced entertainment experience. Pay-TV operators are expanding
their HD offerings and are introducing ultra HD channels to keep up to the
evolving viewing habits of the consumers since it has become a norm for movies
and TV shows.
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Time Warner Inc. (Time Warner) was the largest company in the global TV
and radio broadcasting market in 2017, with revenues of $29.3 billion for the
financial year 2016. Time Warner Inc.’s growth strategy is to increase its
presence in emerging markets to take advantage of the growing demand for TV and
radio broadcasting services.
TV And Radio Broadcasting is defined as the production and
distribution of audio and video content through different modes of electronic
communication. The TV and radio broadcasting market is segmented as follows:
Television Broadcasting industry comprises establishments primarily
engaged in broadcasting images together with sound. These establishments
operate television broadcasting studios and facilities for the programming and
transmission of programs to the public. These establishments also produce or
transmit visual programming to affiliated broadcast television stations, which
in turn broadcast the programs to the public on a predetermined schedule.
Programming may originate in their own studio, from an affiliated network, or
from external sources.
Radio Broadcasting industry comprises establishments primarily
engaged in broadcasting audio signals. These establishments operate radio
broadcasting studios and facilities for the transmission of aural programming
to the public, to affiliates, or to subscribers. The radio programs may include
entertainment, news, talk shows, business data, or religious services.
TV And Radio Broadcasting Global Market Report 2018 is a detailed
report giving a unique insight into this market. The report is priced at $6000 for
an individual user. To use across your office, the price is $9000 and $12000 if
you wish to use across a multinational company.
About The Business Research Company
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The Business Research Company is a market
research and intelligence company, which excels in company, market and consumer
research.
It has research professionals at its offices in
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The Business Research Company's management has more
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hundreds of research projects to the senior management of some of the world's
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