The Online Gambling Global Market Report 2020-30 by The Business Research Company describes and explains the global online gambling market and covers 2015 to 2020, termed the historic period, and 2020 to 2025, termed the forecast period, along with further forecasts for the period 2025-2030. The report evaluates the market across each region and for the major economies within each region.
The Online
Gambling Global Market Opportunities And Strategies Report covers online
gambling market drivers, online gambling market trends, online gambling market
segments, online gambling market growth rate, online gambling market major
players, and online gambling market size.
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Online
Gambling Companies Sponsoring Sports Teams-
Online
gambling companies are increasingly sponsoring different teams in sports as
part of their marketing initiatives to expand their reach and gain audience
through these promotions. The companies invest huge amounts in sponsoring
football teams, in order to feature their logos on the t-shirts of players.
Since these tournaments have huge viewership and are immensely popular
worldwide, it gives the online gambling companies an opportunity to get a
global audience for marketing their platforms. For instance, 9 out of the 20
English Premier League (EPL) clubs and 17 of the 24 Championship teams had
logos of betting companies on the front of their shirts in the 2019-20 EPL
season. These companies had reportedly spent $330.5 million (GBP263.6 million)
on securing these deals for sponsoring the teams.
Virtual
Reality/Augmented Reality To Enhance User Experience-
Companies
in the online gambling market are increasingly using Virtual Reality (VR) and
Augmented Reality (AR) to offer a more immersive and realistic experience to
their users. Through AR, natural holograms are used to create a 360-degree
betting experience and have a total casino-style experience. VR allows a more
engaging experience as players can even see each other and detect who is
buffing. This enhances the overall online gambling experience and allows the
user to have an engaging gameplay. For instance, in November 2018, the
developers of PokerStars released PokerStars VR, a virtual reality poker game.
It can be played with the Oculus Rift and HTC Vive headsets.
The market is segmented:
By Game
Type-
a. Betting
b. Casino
c. Lottery
d. Poker
e. Online Bingo
f. Others
By
Device-
a.
Desktop
b.
Mobile
c.
Others
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