TV and radio broadcasting is defined as production and
distribution of audio and video content through different modes of electronic
communication.
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The global TV and radio broadcasting market has shown rapid
growth in the past years with a CAGR of about 6%. The year 2017 recorded
highest ever growth in this market with a net value of above $400 billion, as
per TBRC’s inhouse consultants.
TBRC’s latest report show the historic and future trends in
the market for each year with sourced reasons to support the growth claims.
The report also shows the TV and radio broadcasting market
to grow at same CAGR by 2021 as compared to 2017, along with geographies best
suited for investments with highest return rate.
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The reason for growth in this industry can be attributed to
advertising at events, which has grown steadily because of increased consumer
viewership, and promotion of events across the globe. The TV and radio
broadcasting sponsorship rights for big sports events such as Cricket World
Cup, FIFA World Cup and the Olympics were sold in advance at considerable
prices. These events and their live telecasts enhanced the demand for TV and radio
broadcasting services.
TBRC’s latest report will cover in depth understanding and
calculated impacts of each market factor on a global as well as regional level,
to analyze the best investment strategy for this market.
Companies included in this report are Time Warner Inc., Walt
Disney, Comcast Corp, and DISH Network Corporation.
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