Monday 15 October 2018

Big Data Analytics Aid Market Research Activity In The Global Market Research Services Market (Companies Included: Nielsen Holdings plc, WPP PLC, Ipsos SA, GfK GROUP, Westat, Inc)


Market research services comprise companies that offers services such as aiding in marketing activities, studying and analyzing the market as per client needs and specifications. The market research services market does not include legal services, accounting, and other major general professional services. It includes following services.

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The global market research services market has been growing in the past years with a CAGR of almost 3.5%. The year 2017 recorded high growth in this market with a net market value almost 12.5% higher than that of 2013, as per TBRC’s in-house consultants.
TBRC’s latest report show the historic and future trends in the market for each year with sourced reasons to support the growth claims.
The report also shows the global market research services market to grow at a higher CAGR by 2021 as compared to 2017, along with geographies best suited for investments with highest return rate.

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Big data, which is initially seen as a threat that could replace for skilled researchers, is turning out to be a critical tool for research companies. It is now becoming complimentary while executing research projects and for researchers working on a large volume of data. Market research companies are offering analytics solutions to give more robust insights to their clients.
Companies included in the report are Nielsen Holdings plc, WPP PLC, Ipsos SA, GfK GROUP, and Westat, Inc.

About The Business Research Company:
The Business Research Company is a Business Intelligence Company which excels in company, market and consumer research. It has offices in the UK, the US and India and a network of trained researchers in 15 countries globally.

Contact Information
The Business Research Company
Europe: +44 207 1930 708
Asia: +91 8897263534
Americas: +1 315 623 0293
Email: info@tbrc.info

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